Tag Archives: seo
3 Tips to Make Video Marketing Simple
Video marketing often appears on the list of the ‘next big things’ in internet marketing. It is a very useful medium, but some companies remain stuck on how to use it in their SEO or internet marketing strategy. These three … Continue reading
Animated Avatars on Websites – Good or Evil?
Personally, I hate websites with sound. If I don’t absolutely need something from that particular site, I’ll always go somewhere else. But, you know what … I’m not everybody! A lot of sites are now using animated avatars to personalise … Continue reading
Why Your Site Desperately Needs a Search Bar!
Don’t have an internal site search bar? Why, if Jakob Nielsen saw you in the street he’d rap you across the knuckles, young whippersnapper! Seriously though, an internal search bar is vitally important to the success of most sites. Your … Continue reading
Google and ‘Those’ Report Links
You might have noticed that Google is a big company. If you’re thinking about your SEO, you almost definitely have! And, just like when any person or company grows past a certain critical mass, Google has the power to do … Continue reading
7 Hilarious Google Suggest Questions!
You’ll need to open a new Google page to read this blog post! We were talking about using Google Suggest in your internet marketing keyword research last week. However, we couldn’t resist a little side-street trip into one of the … Continue reading
Company Blogging – To Outsource, or Not to Outsource?
Blogging is an excellent SEO strategy. It provides continually updated content for Google, plenty of opportunity to create an internal linking structure and use anchor text, and also engages your readers. However, a blog can take up a lot of … Continue reading
3 Scientific Principles of Search – Zipf, Pareto and the Lizard!
Okay, okay … Zipf and Pareto were sitting at a bar, and this lizard walks up to the bartender, and the bartender says ‘Why the long tail?’. HA ha haa haaaaa! Okay, now that’s out of our systems … Zipf, … Continue reading
(Almost) Everything in the Google Algorithm
Of course, the Google algorithm is a tightly guarded secret, much like the 11 secret herbs and spices in KFC chicken. And besides, I don’t think that if you knew the recipe and made the chicken at home yourself that … Continue reading
5 Best Tips for SEO Copywriting
Most businesses aren’t in copywriting … just like most businesses aren’t in possum control! However, since that crazy old thing called the interwebs came along, a lot of businesses have tried their hand at copywriting. Today we’re not here to … Continue reading
Article and Content Writing: Striking a Balance Between Info and Sales
One of the ongoing dilemmas in web content writing is not inserting keywords … with a little practice and good guidance on densities (ask your SEO experts!), the keywords are a fairly simple part. More difficult is deciding where your … Continue reading