What’s Google Suggest?

Unless you have managed to switch the feature off without even knowing what it is, you’ll see Google suggest almost any time you type in a search term in the Google box. For example, when you type in ‘Am I on…’ to Google, a drop down list comes up showing you options like ‘Am I on the no fly list’, ‘Am I on the terrorist watchlist’, Ám I on Santa’s good list’, etc. These are high volume search terms.

How to use Google Suggest for keyword research

There are three main ways:

• Use the terms there as inspiration when you are creating more targeted content pages or thinking of blogging topics
• Include the terms in your heading tags and page titles
• Include the terms in your page copy

Choose results from near the top of the list – these have a higher search volume. Of course, you will be kicking your own web marketing in the shins if you choose terms that aren’t relevant to your business … remember your golden rules!

There are other tools (and indeed, other Google tools) that do exactly the same thing. However, Google Suggest is quick, easy, and simple. A great starting point – but not necessarily the web marketing guru’s top tool .

There’s no such thing as SEO trick that gives magic results. But there is great SEO strategy. It is the white hat SEO strategy.

Doing with only parts of SEO strategy would not work. It is best to understand and perform the strategy holistically. This means that we have to work on the whole system–the whole concept including all that concerns about the internet, search engines, and the netizens.

It is sad to know that there are people who violate the guidelines of search engines just to rank well in the search engine results page. It is called black hat SEO strategy. Black hat SEO indeed offers great results such as ranking higher among the major search engines. However, the good result is just temporary. Only one thing is certain and permanent with this kind of SEO strategy. That is to be removed from the search engine indices and be banned forever.

Practicing white hat SEO is partnered with the comprehension of every rule and guideline of the search engines. Aside from this, search engine optimisers should also be equipped with the understanding of the internet users–how they think, how can they be converted into potential customers.